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Our Story

Crafting Dreams
Since 1977

Four decades of trust, craftsmanship, and timeless elegance

Jewelry Craftsmanship

The Jewel Nidhi Legacy

Founded in 1977 by Sri Balaji Jewellery Mart, Jewel Nidhi has been a beacon of trust and excellence in the world of fine jewelry. What started as a small family business in Tirupati has grown into one of South India's most respected jewelry brands.

Our commitment to quality, authenticity, and customer satisfaction has remained unchanged through the decades. Every piece that bears the Jewel Nidhi name is a testament to our dedication to the art of jewelry making.

Powered by Sri Balaji Gems and Silvers, we bring you an exquisite collection of gold, diamond, platinum, and silver jewelry that celebrates life's precious moments.

45+ Years of Excellence
50K+ Happy Customers
4,500+ Unique Designs
100% Certified Jewelry

Our Vision

To provide extraordinary, innovative, and affordable jewelry with premium quality to everyone globally, thus enriching customers' lives with delight and becoming the most trusted jewelry brand in India.

Our Mission

To offer easy, quick, and secure online shopping experience with a wide variety of designs meticulously crafted with utmost care, maintaining the highest standards of purity and quality in every piece.

Our Promise

Why Choose Jewel Nidhi

Free Shipping

Complimentary shipping on all orders above ₹10,000 with insurance coverage

Lifetime Exchange

Exchange your jewelry anytime at current market value with our lifetime policy

15-Day Returns

Hassle-free return policy with 100% refund within 15 days of purchase

BIS Hallmarked

Every piece is 100% certified with BIS hallmark for purity assurance

Buyback Guarantee

Lifetime buyback option at competitive market rates

24/7 Support

Round-the-clock customer service via WhatsApp, phone, and email

Visit Our Store

Experience our collection in person at our flagship store in Tirupati

Jewel Nidhi

102, JP Towers, Bazaar Street
Tirupati, Andhra Pradesh - 517501

Store Hours

Monday - Saturday: 10:00 AM - 9:00 PM
Sunday: 11:00 AM - 7:00 PM